Speed and sheet-size of the Scodix Digital Enhancement Press made a compelling business case according to Brodnax
Scodix, Israel, March 19 2023, Scodix, the leading provider of digital print solutions for the graphic arts industry, today announces the sale and installation of a Scodix Ultra 6000, powered by SHD Press to Brodnax 21C Packaging.
As experts in the high-end trading card market, particularly sports trading cards, Brodnax plans initially to dedicate the Scodix press to this market. The Scodix Ultra 6000, powered by SHD Press is ideally suited to the application as it combines variable data foiling capabilities with intricate detail and fine clarity across a multitude of embellishment effects – including embossed or flat foil, foil-on-foil, and 3D holographic effects.
“We are able to efficiently and effectively serialize cards with foil and thus enter into the more collectable segment of trading cards,” elaborates Brodnax owner Jim Singer, stating: “There’s not another system on the market with these quality & variable capabilities.”
Attributing his decision to invest in the Scodix press to its speed and format, Singer adds, “For anyone who understands the numbers, the 41-inch sheet size at 1000 sheets per hour is a serious output that we can really use as we continue to innovate and reinvest in the company. We are expanding the capabilities of our shop to diversify our product portfolio and expand into new service industries and the Scodix system makes the most sense to support that. This machine is critical to the growth of our current client base as well as bringing on new clients and markets.”
In addition to high-end trading cards Brodnax anticipates using the Scodix Ultra 6000, powered by SHD Press for increasingly complex direct mail campaigns and various other general print applications. Adding foil and other enhancements is a growing trend in direct mail, and Scodix will help Brodnax step into this market.
A sister company to Brodnax 21C Printing, Brodnax is a family-owned company that offers proprietary technology platforms and warehouse management services in addition to commercial offset, small format and wide format digital printing.
With a proven track record of successful investing, Singer believes that the company’s latest venture with Scodix technology – following extensive research of industry trends – will ensure that the company remains at the forefront of the industry, providing customers with a wider range of embellishment choices and fast time-to-market.
“Fully digital and variable sheets flying off the printer can be turned and immediately run through the Scodix without any finishing required, bringing incredible efficiencies and a seamless addition to our workflow,” Singer comments.
Mark Nixon, Scodix EVP Global Sales & Marketing, adds, “The requirements of quality, detail, variable numbering and multi embellishment that the Brodnax companies demanded presented some challenges. However, the Scodix Ultra 6000, powered by SHD Press and the associated workflow is uniquely equipped to handle them.
This further cements our position as the #1 provider of digital embellishment to the trading card sector. We are proud to have a leading company, such as Brodnax 21C Packaging, in the Scodix family.”
About Scodix
Scodix Ltd. is a leading provider of industrial digital print enhancement presses, delivering stunning and luxurious decorative effects including Scodix Sense™ embossing, Scodix Foil™, Scodix Spot™ varnish, Scodix Cast&Cure™ holographic effects, Scodix Crystal™, Scodix Metallic™, Scodix Glitter™, Scodix Braille™ and customized embellishment with Scodix VDE™ variable data.
Scodix presses have been proven in the industry to increase economic opportunity for the printers and converters who use them, while enhancing productivity by replacing traditional analogue embellishment techniques. As a clean, green process with no VOC emissions, Scodix PolySense™ digital enhancement eliminates the need for plates, molds, chemicals, and solvents while reducing energy consumption.
The Scodix Ultra series delivers embellishments in the finest detail from A3 to B1 formats. Developed for the packaging sector, the Ultra 5000 and 6000 presses work with thicker substrates and incorporate industrial pallet feeders and stackers, with the flagship Ultra 6000 offering a larger B1 format, the largest currently available on the market. The Scodix Ultra 3000 and Ultra 4000 presses both incorporate Scodix W2P software, with the Ultra 3000 tailored towards Web2Print and the Ultra 4000 supporting Web2Pack applications.
For more information, visit www.scodix.com or email [email protected].
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Copyright 2022. All brand names are the property of their respective owners and may or may not be trademarked. Scodix is traded on the Tel Aviv Stock Exchange (SCDX).
Media Contacts
Micki Segal-Blou, Marketing Manager at Scodix, T: +972-(3)-903-3371 (x147) E: [email protected]
Claire Russell-Jones, Bespoke for Scodix, T: +44 (0) 1737 215 200 E: [email protected]
