Schätzl Druck & Medien Grows Its Business with Scodix Digital Enhancement

How a B2 print business used Scodix embellishment to extend its product range and enter new markets.

For Schätzl Druck & Medien GmbH & Co. KG, adding digital embellishment wasn’t just about offering a new finish as it was about meeting a market that no longer wanted plain printed products. With Scodix, the German print business added raised foil, flat foil, and hologram foil to photo books, calendars, and greeting cards, opening new markets and winning new customers.

Meeting a New Market Demand for Enhanced Print

Over the last two years, Schätzl Druck & Medien saw its customers ask for more than a plain printed product. Instead of a standard varnish finish, clients wanted raised, flat, or holographic foil effects that add value, stand out on the shelf, and are harder to copy.

Rather than treating this as a niche request, Schätzl Druck recognized it as an opportunity: a way to extend its product range into photo books, calendars, and greeting cards, enhanced with premium finishes that most customers had never seen applied to these products before.

Choosing Scodix for a Reliable, Automated B2 Workflow

When evaluating a digital embellishment vendor, Schätzl Druck & Medien set clear criteria: proven, reliable technology that matched its B2 production format, and a press that could integrate into a continuous, automated workflow from prepress through finishing.

The technology also had to keep pace with production, processing a high volume of jobs within a defined turnaround without compromising the quality needed to keep customers satisfied. Scodix met each requirement, which is why it became the press of choice.

The Results: New Markets, New Customers, Faster Turnaround

With Scodix, Schätzl Druck & Medien extended its product range into digitally enhanced photo books, calendars, and greeting card products that let the business enter new markets and win new customers, all with a notably short turnaround time.

The investment case was straightforward too: alongside machine cost and operator requirements, cost per sheet gave Schätzl Druck a simple, comparable figure across vendors one of the deciding factors in choosing Scodix.

The Result: From plain print to hard-to-copy product. Get Scodified.

FAQs

What embellishment effects does Schätzl Druck & Medien produce with Scodix?

Schätzl Druck & Medien uses Scodix digital enhancement to apply raised foil, flat foil, and hologram foil to products such as photo books, calendars, and greeting cards.

Schätzl Druck evaluated vendors on reliable technology, B2 format compatibility, integration into a continuous automated workflow, production throughput, output quality, and cost per sheet. Scodix met all these criteria.

Yes. The Scodix Ultra is built for continuous B2 workflows, connecting into existing prepress and finishing processes so jobs move through production without manual handling.

By adding effects like foil, embossing, and hologram foil to everyday products photo books, calendars, greeting cards a print business can offer a premium, hard to copy product that opens doors to new customers and new markets, as Schätzl Druck & Medien experienced.